Contact GENIEgroup - company overview
GENIEgroup is a dynamic advertising technology company, set up in 2006.
GENIEgroup has developed two complementary dynamic advertising solutions: adGENIE Retargeting and adGENIE Pre-targeting.
Both systems deliver precisely targeted adverts to prospective customers based on a range of behavioural, contextual and demographic data.
ABOUT GENIE GROUP
Guy Sneesby
Co-Founder, Managing Director
Guy Sneesby is the company’s MD and technology lead. Guy was formerly the managing director of Dennis Interactive, the digital arm of Dennis Publishing Limited, which he founded in 1997 and built into a £12m turnover company. During his time at Dennis, Guy was a member of the Dennis board and a member of the board of the Association of Online Publishers (AOP).
gsneesby@adgenie.co.uk
020 3129 4471
Martin Connolly
Co-Founder, Commercial Director
Martin Connolly is responsible for managing the company’s ad sales and affiliate teams. Martin is experienced in both the display and search markets, having previously worked as Ad Director at Dennis Interactive and Hemscott Plc, and subsequently as Head of European Sales at shopping comparison giant Shopzilla/Bizrate.
mconnolly@adgenie.co.uk
020 3129 4472
GENIE GROUP PARTNERS
GENIEgroup is a technology partner of Ultimate Feed (also known as IST), which creates and manages product feeds for retailers for use in shopping search and affiliate marketing programmes. Through its affiliate marketing platform, Ultimate Feed tracks every transaction on client sites, including those from affiliate activity and from adGENIE pre-targeting and retargeting banners.
360 DEGREE MARKETING
• adGENIE’s dynamic retargeting product identifies and ‘retargets’ LOST customers.
• adGENIE’s pre-targeting technology identifies and targets NEW customers.
• Working with Fuse Pump and Ultimate Feed, GENIEgroup can create state-of-the-art feeds and banners, target adverts against buying intent across a range of channels and behavioural criteria.
Unit C3, New City Cloisters
196 Old Street
London EC1V 9FR
020 3129 4472 / enquiries@adgenie.co.uk
